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Digital Marketing first made its presence felt in India way back in 2010, with the entry of e-commerce companies Flipkart and Snapdeal. It was a year which also marked the beginning of India’s digital revolution which has transformed the way Indian corporates are going about their digital marketing strategies. Since…

Let’s face it. If you’re a small business owner looking to grow your business, what would matter more to you? Getting more customers or grappling with strange sounding words like -- keyword densities, back-links,  and link architecture? The chances are that you would choose the former. But, what if you…

It is an open secret that if you want effective and efficient means of reaching out to your target audience, you have to go for content marketing. Studies show that 3.5 billion searches happen online every single day. Moreover, a whopping 3.2 million are active users of the Internet and…